Name: Rashid Nawaz
Job Role: Senior SEO Expert & Wordpress Developer
Experience: 4 Years 3 Months
Address: Layyah, Punjab, Pakistan
Skills
SEO 100%About
About Me
With over 4 years of expertise in SEO and WordPress development, I specialize in optimizing websites for higher rankings, improved visibility, and better user experience. Skilled in on-page SEO, off-page SEO, local SEO, and technical optimization, I help businesses build strong online presence and drive organic traffic. Proficient in WordPress design and development, ensuring SEO-friendly, responsive, and high-performing websites. Proven track record of delivering successful SEO campaigns, boosting Google Business Profile rankings, and mentoring clients on sustainable growth strategies.
- Profile: SEO & Wordpress & Local SEO
- Domain: Retail, Ecommerce, Gaming & Digital Marketing
- Education: Bachelor of Mathematics
- Language: English, Hindi
- SEO Tools: Ahrefs, Semrush & Ubersuggest
- Other Skills: Blogging, Organic Lead Generation, Excel, Git, JIRA, Google Analytics & Ads
- Interest: Developing Skills, Travel Photography, Teaching
Resume
Resume
Seasoned Senior SEO Expert with 4+ years of experience helping businesses grow through data-driven search strategies. Proven expertise in on-page & off-page SEO, local SEO, WordPress development, and technical optimization. Skilled at boosting website rankings, increasing organic traffic, and managing projects that deliver measurable results.
Experience
2022-2023
Senior SEO Expert | Local SEO
MerkleMerkle, a leading CXM and media company with over 10K+ professionals globally. It's a part of Dentsu International.
- Led successful Local SEO strategies, improving Google Business Profile rankings and driving increased calls, leads, and store visits for local businesses.
- Optimized websites with on-page, off-page, and technical SEO, achieving higher keyword rankings and sustainable organic traffic growth.
- Conducted in-depth local keyword research, citation building, and competitor analysis to strengthen visibility in target regions.
- Managed multiple SEO campaigns end-to-end, ensuring measurable improvements in search visibility, traffic, and client conversions.
- Provided SEO audits and actionable strategies to help businesses dominate their local markets.
2023-2024
Senior SEO Expert
iQuantiiQuanti is a data-driven digital marketing analytics and solutions company, helps top 100 global brands.
- Performed in-depth SEO audits and market research, optimizing web pages and content strategy. Achieved ~100% website traffic growth and a 30% increase in conversion rate YoY.
- Delivered multiple training and mentorship sessions on SEO best practices, local SEO strategies, and WordPress optimization for junior team members and clients.
- Managed SEO migrations and website enhancements, ensuring smooth transitions with improved site structure, technical SEO, and higher organic visibility.
- Optimized Google Business Profiles, improving local rankings, boosting visibility in map searches, and driving more calls, leads, and customer visits.
Education
2022-2024
MPhil in Applied Mathematics
Arizona State UniversityGrade: First class distinction.
2018-2022
Bachelor of Mathematics
University of Agriculture FaisalabadGrade: First class distinction.
Projects
Projects
Below are the sample projects of SEO, Local SEO, Wordpress Development & Google Business Profile.
Local SEO & Google Business Profile Optimization
Improved Google Business Profile rankings for a chain of local service providers through citations, reviews management, and NAP consistency. Resulted in higher visibility on Google Maps and a 40% boost in local leads.
WordPress Website Development & SEO Setup
Designed and developed SEO-friendly WordPress websites with fast loading speed, mobile responsiveness, and optimized site structure. Implemented on-page SEO and plugins for long-term growth. create this project image.
E-Commerce SEO Optimization (Shopify/WooCommerce)
Optimized product pages, categories, and blog content with keyword research, schema markup, and technical SEO. Achieved a 120% increase in organic traffic and higher product rankings.
Competitor SEO Analysis & Strategy
Conducted detailed competitor analysis (keywords, backlinks, and content gaps) and created a strategy to outperform rivals. Helped client website gain top 3 SERP positions for high-value keywords.
Monthly SEO Reporting & Performance Tracking
Built performance dashboards and detailed SEO reports highlighting ranking improvements, traffic growth, and conversion metrics. Helped clients track ROI and make data-driven decisions.
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Achievements
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Projects
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Mentored Students
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Cups of coffee
More projects on Github
Contact
Contact Me
Below are the details to reach out to me!
Address
Punjab, Pakistan